Who We Are
We are a 501(c)(3) non-profit organization focused on ending family homelessness. We support local government programs and charitable organizations nationwide that get homeless families off the street and into a safe and secure place they can call home. It’s about giving these families a new start to building a self-sufficient and financially independent life.
The New Face of America’s Homeless
They are moms. They are dads. They are children. The recession has taken its toll on Americans and now, more than ever before, we are seeing families struggle to make ends meet. They’ve lost their jobs. Their homes have gone into foreclosure. They can’t make their next rent payment. Many of these families do not have friends or families to stay with and are now living out of their cars or on the streets.
- Today, over two-thirds of America’s homeless population is families with young children.
- Shelters are seeing more and more children standing next to their parents each night in line at shelters anxiously trying to find out where they are going to sleep.
- It is estimated that 1.6 million children in the U.S. will experience homelessness within the next year.
What We Do
We are working hand-in-hand with cities around the country who are leading the charge in fighting family homelessness. We call awareness to strong, forward-thinking government programs and non-profit entities and assist them with financial support. It’s a partnership with one goal in mind – getting off the street.
How We Do it
The Core of America’s Road Home Is Connecting Causes to Consumers. We Refer To This Paradigm Shift As “Causal Capitalism”
America’s Road Home uses traditional marketing techniques to connect consumer giving with projects aimed at ending family homelessness. Our efforts include:
- Proprietary Research
- Financial Consulting
- Marketing Plan Development and Consulting
- Formation of Retail Alliances
Our Funding Strategy
America’s Road Home is not a provider of services. As we develop marketing tactics that create awareness of the issue of family homelessness and offer modern channels for giving, we will direct donations to those infrastructure projects within the 300+ plus communities who are actively organized in the fight against homelessness. To date our focus has been on those providers that have shown strong quantifiable results in the area of sustainable housing solutions.
